/* Zielgruppen Report — editorial late-summer theme */
:root {
  --color-chalk: #f7f4ef;
  --color-apricot: #f3e6d4;
  --color-terracotta: #c45d3a;
  --color-olive: #6b7a4e;
  --color-coral: #d9897a;
  --color-espresso: #2c2118;
  --color-muted: #6e5f52;
  --color-paper: #fffaf4;
  --color-hairline: rgba(44, 33, 24, 0.14);
  --shadow-warm: 0 12px 32px rgba(44, 33, 24, 0.08);
  --shadow-lift: 0 18px 40px rgba(44, 33, 24, 0.12);
  --font-serif: "Fraunces", "Times New Roman", serif;
  --font-sans: "Source Sans 3", "Segoe UI", sans-serif;
  --radius: 12px;
  --radius-sm: 8px;
  --radius-pill: 999px;
  --space-xs: 0.5rem;
  --space-sm: 1rem;
  --space-md: 1.75rem;
  --space-lg: 3rem;
  --space-xl: 5rem;
  --space-2xl: 7.5rem;
  --header-h: 4.25rem;
  --max: 72rem;
  --narrow: 42rem;
}

*,
*::before,
*::after {
  box-sizing: border-box;
}

html {
  scroll-behavior: smooth;
}

body {
  margin: 0;
  font-family: var(--font-sans);
  font-size: 1.0625rem;
  line-height: 1.65;
  color: var(--color-espresso);
  background:
    radial-gradient(ellipse 80% 50% at 10% -10%, rgba(217, 137, 122, 0.18), transparent 55%),
    radial-gradient(ellipse 60% 40% at 90% 5%, rgba(107, 122, 78, 0.12), transparent 50%),
    linear-gradient(180deg, var(--color-apricot) 0%, var(--color-chalk) 28%, var(--color-chalk) 100%);
  min-height: 100vh;
}

img {
  max-width: 100%;
  height: auto;
  display: block;
}

a {
  color: var(--color-terracotta);
  text-decoration-thickness: 1px;
  text-underline-offset: 0.18em;
}

a:hover {
  color: var(--color-espresso);
}

h1, h2, h3, h4 {
  font-family: var(--font-serif);
  font-weight: 600;
  line-height: 1.15;
  letter-spacing: -0.02em;
  margin: 0 0 var(--space-sm);
}

h1 { font-size: clamp(2.25rem, 5vw, 3.75rem); }
h2 { font-size: clamp(1.75rem, 3vw, 2.5rem); }
h3 { font-size: clamp(1.25rem, 2vw, 1.55rem); }

p { margin: 0 0 var(--space-sm); }

.visually-hidden {
  position: absolute;
  width: 1px;
  height: 1px;
  padding: 0;
  margin: -1px;
  overflow: hidden;
  clip: rect(0, 0, 0, 0);
  border: 0;
}

.container {
  width: min(100% - 2.5rem, var(--max));
  margin-inline: auto;
}

.container--narrow {
  width: min(100% - 2.5rem, var(--narrow));
}

.eyebrow {
  font-family: var(--font-sans);
  font-size: 0.8125rem;
  font-weight: 600;
  letter-spacing: 0.12em;
  text-transform: uppercase;
  color: var(--color-olive);
  margin-bottom: var(--space-xs);
}

.lead {
  font-size: 1.2rem;
  color: var(--color-muted);
  max-width: 38rem;
}

.btn {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  gap: 0.4rem;
  padding: 0.85rem 1.45rem;
  border-radius: var(--radius-sm);
  border: 1.5px solid transparent;
  font-family: var(--font-sans);
  font-size: 0.95rem;
  font-weight: 600;
  line-height: 1;
  text-decoration: none;
  cursor: pointer;
  transition: background 0.25s ease, color 0.25s ease, border-color 0.25s ease, transform 0.25s ease;
}

.btn--compact {
  padding: 0.65rem 1.1rem;
  font-size: 0.875rem;
}

.btn--primary {
  background: var(--color-terracotta);
  color: var(--color-espresso);
  border-color: var(--color-terracotta);
}

.btn--primary:hover {
  background: transparent;
  color: var(--color-espresso);
  border-color: var(--color-espresso);
  text-decoration: none;
}

.btn--olive {
  background: var(--color-olive);
  color: var(--color-chalk);
  border-color: var(--color-olive);
}

.btn--olive:hover {
  background: var(--color-espresso);
  border-color: var(--color-espresso);
  color: var(--color-chalk);
  text-decoration: none;
}

.btn--ghost {
  background: transparent;
  color: var(--color-espresso);
  border-color: var(--color-hairline);
}

.btn--ghost:hover {
  border-color: var(--color-espresso);
  text-decoration: underline;
}

.btn-group {
  display: flex;
  flex-wrap: wrap;
  gap: 0.75rem;
  margin-top: var(--space-md);
}

/* Header */
.site-header {
  position: sticky;
  top: 0;
  z-index: 100;
  height: var(--header-h);
  display: flex;
  align-items: center;
  background: rgba(247, 244, 239, 0.55);
  backdrop-filter: blur(10px);
  border-bottom: 1px solid transparent;
  transition: background 0.3s ease, border-color 0.3s ease, box-shadow 0.3s ease;
}

.site-header.is-solid {
  background: rgba(247, 244, 239, 0.96);
  border-bottom-color: var(--color-hairline);
  box-shadow: 0 4px 20px rgba(44, 33, 24, 0.04);
}

.site-header__inner {
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: var(--space-sm);
  width: min(100% - 2.5rem, var(--max));
}

.site-header__brand {
  font-family: var(--font-serif);
  font-size: 1.25rem;
  font-weight: 600;
  color: var(--color-espresso);
  text-decoration: none;
  letter-spacing: -0.02em;
}

.site-header__brand:hover {
  color: var(--color-terracotta);
}

.site-header__nav {
  display: flex;
  align-items: center;
  gap: 1.5rem;
}

.site-header__nav ul {
  display: flex;
  list-style: none;
  margin: 0;
  padding: 0;
  gap: 1.15rem;
}

.site-header__nav a {
  color: var(--color-espresso);
  text-decoration: none;
  font-size: 0.95rem;
  font-weight: 500;
}

.site-header__nav a:hover,
.site-header__nav a[aria-current="page"] {
  color: var(--color-terracotta);
  text-decoration: underline;
  text-underline-offset: 0.3em;
}

.site-header__toggle {
  display: none;
  width: 2.5rem;
  height: 2.5rem;
  border: 1px solid var(--color-hairline);
  border-radius: var(--radius-sm);
  background: var(--color-paper);
  cursor: pointer;
  flex-direction: column;
  justify-content: center;
  align-items: center;
  gap: 5px;
}

.site-header__toggle span {
  display: block;
  width: 1.1rem;
  height: 2px;
  background: var(--color-espresso);
}

@media (max-width: 900px) {
  .site-header__toggle { display: flex; }

  .site-header__nav {
    position: absolute;
    top: var(--header-h);
    left: 0;
    right: 0;
    flex-direction: column;
    align-items: stretch;
    padding: var(--space-md);
    background: var(--color-paper);
    border-bottom: 1px solid var(--color-hairline);
    box-shadow: var(--shadow-warm);
    display: none;
  }

  .site-header__nav.is-open { display: flex; }

  .site-header__nav ul {
    flex-direction: column;
    gap: 0.75rem;
  }
}

/* Hero home — asymmetrical magazine */
.hero {
  padding: var(--space-xl) 0 var(--space-lg);
  overflow: hidden;
}

.hero__layout {
  display: grid;
  grid-template-columns: 1.05fr 0.95fr;
  gap: var(--space-lg);
  align-items: end;
}

.hero__brand {
  font-family: var(--font-serif);
  font-size: clamp(2.8rem, 7vw, 5rem);
  font-weight: 700;
  line-height: 0.95;
  letter-spacing: -0.03em;
  margin: 0 0 var(--space-md);
  color: var(--color-espresso);
}

.hero__kicker {
  font-size: 1.15rem;
  color: var(--color-muted);
  max-width: 28rem;
  margin-bottom: var(--space-md);
}

.hero__media {
  position: relative;
  border-radius: var(--radius);
  overflow: hidden;
  box-shadow: var(--shadow-lift);
  aspect-ratio: 4 / 5;
}

.hero__media img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  transform: scale(1.04);
  transition: transform 0.8s ease;
}

.hero__media[data-parallax] img {
  will-change: transform;
}

.hero__caption {
  margin-top: var(--space-sm);
  font-size: 0.875rem;
  color: var(--color-muted);
}

@media (max-width: 800px) {
  .hero__layout {
    grid-template-columns: 1fr;
    gap: var(--space-md);
  }
  .hero__media { aspect-ratio: 16 / 11; }
}

/* Sections */
.section {
  padding: var(--space-xl) 0;
}

.section--apricot {
  background: linear-gradient(180deg, transparent, rgba(243, 230, 212, 0.55) 20%, rgba(243, 230, 212, 0.55) 80%, transparent);
}

.section--paper {
  background: var(--color-paper);
  border-block: 1px solid var(--color-hairline);
}

.section__head {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: var(--space-md);
  margin-bottom: var(--space-lg);
  align-items: end;
}

.section__head p {
  color: var(--color-muted);
  margin: 0;
}

@media (max-width: 700px) {
  .section__head { grid-template-columns: 1fr; }
}

/* Cards */
.card-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: var(--space-md);
}

@media (max-width: 900px) {
  .card-grid { grid-template-columns: 1fr 1fr; }
}
@media (max-width: 600px) {
  .card-grid { grid-template-columns: 1fr; }
}

.card {
  background: linear-gradient(165deg, var(--color-paper), var(--color-apricot));
  border: 1px solid var(--color-hairline);
  border-radius: var(--radius);
  overflow: hidden;
  box-shadow: var(--shadow-warm);
  transition: transform 0.3s ease, box-shadow 0.3s ease;
}

.card:hover {
  transform: translateY(-4px);
  box-shadow: var(--shadow-lift);
}

.card__media {
  aspect-ratio: 16 / 10;
  overflow: hidden;
}

.card__media img {
  width: 100%;
  height: 100%;
  object-fit: cover;
}

.card__body {
  padding: var(--space-md);
}

.card__body h3 {
  margin-bottom: 0.4rem;
}

.card__body h3 a {
  color: inherit;
  text-decoration: none;
}

.card__body h3 a:hover {
  color: var(--color-terracotta);
  text-decoration: underline;
}

.card__body p {
  color: var(--color-muted);
  font-size: 0.98rem;
  margin-bottom: 0;
}

.card__meta {
  margin-top: var(--space-sm);
  font-size: 0.85rem;
  color: var(--color-olive);
  font-weight: 600;
}

/* Feature split */
.split {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: var(--space-lg);
  align-items: center;
}

.split--reverse .split__media { order: 2; }
.split--reverse .split__copy { order: 1; }

.split__media {
  border-radius: var(--radius);
  overflow: hidden;
  box-shadow: var(--shadow-warm);
  border: 1px solid var(--color-hairline);
}

.split__media img {
  width: 100%;
  aspect-ratio: 5 / 4;
  object-fit: cover;
}

@media (max-width: 800px) {
  .split,
  .split--reverse {
    grid-template-columns: 1fr;
  }
  .split--reverse .split__media,
  .split--reverse .split__copy { order: initial; }
}

/* Quotes */
.quote-list {
  display: grid;
  gap: var(--space-md);
}

.quote {
  background: var(--color-paper);
  border: 1px solid var(--color-hairline);
  border-radius: var(--radius);
  padding: var(--space-md) var(--space-lg);
  box-shadow: var(--shadow-warm);
}

.quote blockquote {
  margin: 0 0 var(--space-sm);
  font-family: var(--font-serif);
  font-size: 1.2rem;
  line-height: 1.45;
}

.quote cite {
  font-style: normal;
  font-size: 0.9rem;
  color: var(--color-muted);
}

.quote-grid {
  display: grid;
  grid-template-columns: 1.2fr 0.8fr;
  gap: var(--space-md);
}

@media (max-width: 800px) {
  .quote-grid { grid-template-columns: 1fr; }
}

/* Pricing */
.rate-table {
  width: 100%;
  border-collapse: collapse;
  background: var(--color-paper);
  border: 1px solid var(--color-hairline);
  border-radius: var(--radius);
  overflow: hidden;
  box-shadow: var(--shadow-warm);
}

.rate-table th,
.rate-table td {
  text-align: left;
  padding: 1rem 1.25rem;
  border-bottom: 1px solid var(--color-hairline);
  vertical-align: top;
}

.rate-table th {
  font-family: var(--font-serif);
  font-weight: 600;
  background: var(--color-apricot);
}

.rate-table tr:last-child td { border-bottom: 0; }

.rate-note {
  margin-top: var(--space-md);
  color: var(--color-muted);
}

/* Forms */
.form {
  display: grid;
  gap: var(--space-sm);
  background: var(--color-paper);
  border: 1px solid var(--color-hairline);
  border-radius: var(--radius);
  padding: var(--space-md);
  box-shadow: var(--shadow-warm);
}

.form__row {
  display: grid;
  gap: 0.35rem;
}

.form__row--2 {
  grid-template-columns: 1fr 1fr;
  gap: var(--space-sm);
}

@media (max-width: 600px) {
  .form__row--2 { grid-template-columns: 1fr; }
}

.form label {
  font-size: 0.9rem;
  font-weight: 600;
}

.form input,
.form select,
.form textarea {
  width: 100%;
  padding: 0.75rem 0.9rem;
  border: 1px solid var(--color-hairline);
  border-radius: var(--radius-sm);
  background: var(--color-chalk);
  font: inherit;
  color: var(--color-espresso);
}

.form textarea { min-height: 9rem; resize: vertical; }

.form input:focus,
.form select:focus,
.form textarea:focus {
  outline: 2px solid var(--color-coral);
  outline-offset: 1px;
}

.form__error {
  color: #9b2c1a;
  font-size: 0.85rem;
  display: none;
}

.form__row.has-error .form__error { display: block; }
.form__row.has-error input,
.form__row.has-error select,
.form__row.has-error textarea {
  border-color: #9b2c1a;
}

.form-message {
  margin: 0;
  padding: 0.75rem 1rem;
  border-radius: var(--radius-sm);
  font-size: 0.95rem;
}

.form-message.is-success {
  background: rgba(107, 122, 78, 0.15);
  color: var(--color-olive);
}

.form-message.is-error {
  background: rgba(155, 44, 26, 0.1);
  color: #9b2c1a;
}

.contact-layout {
  display: grid;
  grid-template-columns: 1.2fr 0.8fr;
  gap: var(--space-lg);
  align-items: start;
}

.contact-aside {
  background: linear-gradient(165deg, var(--color-apricot), var(--color-paper));
  border: 1px solid var(--color-hairline);
  border-radius: var(--radius);
  padding: var(--space-md);
}

.contact-aside h2 {
  font-size: 1.35rem;
}

@media (max-width: 800px) {
  .contact-layout { grid-template-columns: 1fr; }
}

/* Prose */
.prose {
  max-width: 42rem;
}

.page-prose {
  padding: var(--space-xl) 0;
}

.page-prose__header {
  margin-bottom: var(--space-lg);
}

.prose h2 { margin-top: var(--space-lg); }
.prose h3 { margin-top: var(--space-md); }
.prose ul, .prose ol { padding-left: 1.25rem; }
.prose li { margin-bottom: 0.4rem; }
.prose table {
  width: 100%;
  border-collapse: collapse;
  margin: var(--space-md) 0;
  font-size: 0.95rem;
}
.prose th, .prose td {
  border: 1px solid var(--color-hairline);
  padding: 0.65rem 0.75rem;
  text-align: left;
}
.prose th { background: var(--color-apricot); }

/* Service / post detail */
.service-detail__hero,
.post-detail__hero {
  padding: var(--space-xl) 0 var(--space-lg);
}

.service-detail__grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: var(--space-lg);
  align-items: center;
}

.service-detail__media {
  margin: 0;
  border-radius: var(--radius);
  overflow: hidden;
  box-shadow: var(--shadow-lift);
  border: 1px solid var(--color-hairline);
}

.service-detail__media img {
  width: 100%;
  aspect-ratio: 4 / 3;
  object-fit: cover;
}

.service-detail__price {
  font-weight: 600;
  color: var(--color-olive);
  margin: var(--space-sm) 0 var(--space-md);
}

.service-detail__body {
  padding-bottom: var(--space-xl);
}

@media (max-width: 800px) {
  .service-detail__grid { grid-template-columns: 1fr; }
}

.post-detail__meta {
  color: var(--color-muted);
  margin-bottom: var(--space-md);
}

.post-detail__cover {
  margin: var(--space-md) auto 0;
  width: min(100% - 2.5rem, var(--max));
  border-radius: var(--radius);
  overflow: hidden;
  box-shadow: var(--shadow-warm);
}

.post-detail__cover img {
  width: 100%;
  aspect-ratio: 2 / 1;
  object-fit: cover;
}

.post-detail .prose {
  padding: var(--space-lg) 0;
}

.post-detail__back {
  padding-bottom: var(--space-xl);
}

/* Ausgaben archive */
.edition-list {
  display: grid;
  gap: var(--space-md);
}

.edition {
  display: grid;
  grid-template-columns: 200px 1fr;
  gap: var(--space-md);
  background: var(--color-paper);
  border: 1px solid var(--color-hairline);
  border-radius: var(--radius);
  overflow: hidden;
  box-shadow: var(--shadow-warm);
  transition: transform 0.3s ease;
}

.edition:hover { transform: translateY(-3px); }

.edition__media img {
  width: 100%;
  height: 100%;
  min-height: 160px;
  object-fit: cover;
}

.edition__body {
  padding: var(--space-md) var(--space-md) var(--space-md) 0;
}

.edition__body h3 { margin-bottom: 0.35rem; }
.edition__body p { color: var(--color-muted); margin: 0; }
.edition__tag {
  display: inline-block;
  margin-bottom: 0.5rem;
  font-size: 0.75rem;
  font-weight: 600;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--color-olive);
}

@media (max-width: 650px) {
  .edition { grid-template-columns: 1fr; }
  .edition__body { padding: 0 var(--space-md) var(--space-md); }
}

/* FAQ */
.faq {
  display: grid;
  gap: 0.75rem;
}

.faq details {
  background: var(--color-paper);
  border: 1px solid var(--color-hairline);
  border-radius: var(--radius-sm);
  padding: 1rem 1.15rem;
}

.faq summary {
  font-weight: 600;
  cursor: pointer;
}

.faq details p {
  margin: 0.75rem 0 0;
  color: var(--color-muted);
}

/* 404 */
.page-404 {
  min-height: 60vh;
  display: grid;
  place-items: center;
  text-align: center;
  padding: var(--space-xl) var(--space-sm);
}

.page-404__code {
  font-family: var(--font-serif);
  font-size: clamp(4rem, 12vw, 8rem);
  line-height: 1;
  color: var(--color-coral);
  margin: 0;
}

/* Footer */
.site-footer {
  background: var(--color-espresso);
  color: rgba(243, 230, 212, 0.82);
  padding: var(--space-xl) 0 var(--space-md);
  margin-top: var(--space-xl);
}

.site-footer a {
  color: rgba(243, 230, 212, 0.88);
  text-decoration: none;
}

.site-footer a:hover {
  color: var(--color-coral);
  text-decoration: underline;
}

.site-footer__top {
  display: grid;
  grid-template-columns: 1.4fr repeat(3, 1fr);
  gap: var(--space-lg);
  margin-bottom: var(--space-lg);
}

.site-footer__name {
  font-family: var(--font-serif);
  font-size: 1.5rem;
  color: var(--color-apricot);
  margin-bottom: 0.5rem;
}

.site-footer__tagline {
  font-size: 0.95rem;
  margin-bottom: var(--space-md);
}

.site-footer__col h2 {
  font-size: 0.85rem;
  letter-spacing: 0.1em;
  text-transform: uppercase;
  color: var(--color-coral);
  margin-bottom: 0.75rem;
}

.site-footer__col ul {
  list-style: none;
  margin: 0;
  padding: 0;
}

.site-footer__col li { margin-bottom: 0.45rem; }

.newsletter__row {
  display: flex;
  flex-wrap: wrap;
  gap: 0.5rem;
}

.newsletter input {
  flex: 1 1 12rem;
  padding: 0.7rem 0.9rem;
  border: 1px solid rgba(243, 230, 212, 0.25);
  border-radius: var(--radius-sm);
  background: rgba(255, 255, 255, 0.06);
  color: var(--color-chalk);
  font: inherit;
}

.newsletter input::placeholder {
  color: rgba(243, 230, 212, 0.5);
}

.site-footer__contact {
  border-top: 1px solid rgba(243, 230, 212, 0.15);
  padding-top: var(--space-md);
  margin-bottom: var(--space-md);
  font-size: 0.95rem;
}

.site-footer__bottom {
  display: flex;
  flex-wrap: wrap;
  gap: var(--space-sm);
  justify-content: space-between;
  align-items: center;
  border-top: 1px solid rgba(243, 230, 212, 0.15);
  padding-top: var(--space-md);
  font-size: 0.875rem;
}

.site-footer__social,
.site-footer__legal {
  display: flex;
  list-style: none;
  margin: 0;
  padding: 0;
  gap: 1rem;
}

@media (max-width: 900px) {
  .site-footer__top {
    grid-template-columns: 1fr 1fr;
  }
}
@media (max-width: 560px) {
  .site-footer__top {
    grid-template-columns: 1fr;
  }
}

/* Cookie banner */
.cookie-banner {
  position: fixed;
  bottom: 1rem;
  left: 1rem;
  right: 1rem;
  z-index: 200;
  max-width: 36rem;
  margin-inline: auto;
}

.cookie-banner__inner {
  background: var(--color-paper);
  border: 1px solid var(--color-hairline);
  border-radius: var(--radius);
  box-shadow: var(--shadow-lift);
  padding: var(--space-md);
}

.cookie-banner__inner p {
  margin-bottom: var(--space-sm);
  font-size: 0.95rem;
}

.cookie-banner__actions {
  display: flex;
  flex-wrap: wrap;
  gap: 0.5rem;
}

/* Reveal motion */
[data-reveal] {
  opacity: 0;
  transform: translateY(18px);
  transition: opacity 0.7s ease, transform 0.7s ease;
}

[data-reveal].is-visible {
  opacity: 1;
  transform: none;
}

[data-reveal]:nth-child(2) { transition-delay: 0.08s; }
[data-reveal]:nth-child(3) { transition-delay: 0.16s; }
[data-reveal]:nth-child(4) { transition-delay: 0.24s; }

.page-banner {
  padding: var(--space-xl) 0 var(--space-md);
}

.page-banner .lead {
  margin-top: var(--space-sm);
}

.cta-band {
  display: grid;
  grid-template-columns: 1.4fr auto;
  gap: var(--space-md);
  align-items: center;
  background: linear-gradient(120deg, var(--color-apricot), var(--color-paper));
  border: 1px solid var(--color-hairline);
  border-radius: var(--radius);
  padding: var(--space-lg);
  box-shadow: var(--shadow-warm);
}

@media (max-width: 700px) {
  .cta-band { grid-template-columns: 1fr; }
}

.story-block {
  display: grid;
  gap: var(--space-md);
}

.story {
  background: var(--color-paper);
  border: 1px solid var(--color-hairline);
  border-radius: var(--radius);
  padding: var(--space-md);
  box-shadow: var(--shadow-warm);
}

.story h3 { margin-bottom: 0.5rem; }
.story p:last-child { margin-bottom: 0; color: var(--color-muted); }